Sally Lyndley is Kristen's stylist in her GQ UK mag cover last year. She spoke highly of Kristen being the new face of Balenciaga Scent.
"The first time I had the pleasure of working with Kristen Stewart, I knew right away she was going to get some sort of major cosmetic campaign. Her beauty is genuinely gorgeous, and she just exudes that cool-real girl vibe. All of the reasons why she is perfect to be the face of Balenciaga’s newest fragrance out this fall, name un-release at this time. In today’s WWD, Nicholas Ghesquire said he met Kristen on a collaboration they did together with legendary photographer, Bruce Weber, and Mr. Ghesquire thought of her as the quintessential Balenciaga girl for the new fragrance. Cool Girl, Cool Fashion Brand. Makes sense. We cannot wait to smell the new fragrance and see the ad campaign."